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Many customers, when visiting a site, feel it a nuisance to have to send an e-mail when they are interested in a product. Additionally, most feel that it is an inconvenience, when at home on a phone-line connection, to disconnect from the Internet to contact a traditional call center.
On-line assistance can keep customers at a site for a longer period of time, making it easier for them to interact with businesses when they are interested in a certain product or service. As in any sales environment where human interaction is essential between the company and the customer, on-line assistance makes it easier for people to remain in touch.
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